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Office vs. Field Sales Lead Guide

1 min read

AI Doc Summarizer Doc Summary
AI Doc Summarizer Thinking Thinking

Gathering Customer Information #

Before taking any action on a potential lead, gather all necessary customer information. This ensures accuracy in scheduling, quoting, and transferring calls. 

Required Information Reason for Collection 
Name Identifies the customer in our system 
Phone Number Needed for follow-ups and confirmations 
Email Address Used for sending quotes and service details 
Property Address Helps check if they are an existing customer in our system (ask this first) 
Source Helps track lead generation effectiveness 

Types of Leads and Handling Process #

Lead Type Criteria Quote in Office Schedule Account Manager 
Pest Control Residential home under 3,000 sqft ✅ ❌ 
 Homes over 3,000 sqft ❌ ✅ 
Mosquito Treatment No body of water within 50 feet, no fruit/vegetable garden ✅ ❌ 
 Body of water within 50 feet or fruit/vegetable garden present ❌ ✅ 
Termite Control Stand alone residential home <25 years old, slab foundation, no active termites, <3,00sqft✅ ❌ 
 Pier homes ❌ ✅ 
 Homes over 3,000 sqft ❌ ✅ 
 Visible termite activity or damage ❌ ✅ 
 Home more than 25 years old ❌ ✅ 
 Commercial properties ❌ ✅ 
 Interested in damage warranty ❌ ✅ 
Specialty Pest Bed bugs, stinging insects (above 15 feet), unidentifiable bugs, rodents, bats, moles, wildlife ❌ ✅ 
Attic/TAP Insulation Insulation-related service request ❌ ✅ 
Fences & Gutters Service request related to fencing or gutters ❌ ✅ 
Commercial Pest Control Any commercial property ❌ ✅ 

Qualifying Question Examples #

Service Type Qualifying Questions 
Pest Control “What type of pest issue are you experiencing?” 
 “How big is your home (sqft)?” 
 “Is this a residential or commercial property?” 
Mosquito Treatment “Do you have a body of water within 50 feet of your home?” 
 “Do you have a fruit or vegetable garden around your home?” 
Termite Control “Is your home built on a slab or a pier foundation?” 
 “How old is your home?” 
 “Have you seen any signs of termite activity or damage?” 
Specialty Pests “Are the stinging insects above 15 feet?” 
 “Can you describe the pest issue or send a picture?” 
Attic/TAP Insulation “Are you experiencing any pest issues in your attic?” 
Fences & Gutters “What type of work do you need done?” 
Updated on December 30, 2025
Pest Control Sales PlaybookScheduling a Lead
Table of Contents
  • Gathering Customer Information
  • Types of Leads and Handling Process
  • Qualifying Question Examples

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